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To deliver and sustain the CBT venture over the longer term, communities can develop…
CBT is most likely to succeed where surrounding areas offer complementary tourism…
To be sustainable, a CBT operation requires an effective and appropriate marketing…
Clearly identifying what kind of visitors the community is seeking to attract (the…
The product or tourist experience on offer is the foundation of any successful CBT…
The primary product of tourism is not something produced by the industry. The product…
Partners, donors and communities want assurances that their CBT venture will produce…
Without confidence, community members will struggle to deliver the CBT product. Local…
Implementing CBT at a pace and level that is within the comfort zone of the community…
Utilise champions within the community It is common for some members of a community to…